Why Us?

Let’s face it – Winning with data in the real world is hard. It’s time to get back to basics.

While data science can bring untold upside to a business, the real world is a different story. The hard truth is that up to 85% of real-world data science initiatives fail. 

Your business is all about ROI. Not just cool AI.

Our clients choose us because we cut through the thick fog of data science hype, and focus on practical things that create real business value. 

Who We Are

We are veteran data engineers, data scientists, and architects. Rest assured that you’re dealing with people who have deep, real-world experience (and the battle scars to prove it). We can guide you in your journey to win with data.

Joseph Reis

Joseph Reis


I’m a business-minded math nerd who’s worked behind the scenes and on the frontlines of companies large and small. I understand firsthand that winning with data means more than just having the right tech tools.

I enjoy helping companies make sense of their culture, processes, and architecture so they can go from dreaming to doing. I’m certified in both AWS and Google Cloud. When I’m not working, you can find me at one of the two groups I co-founded—The Utah Data Engineering Meetup and SLC Python. I also sit on the board of Utah Python, a non-profit dedicated to advocating Python in Utah.

Matthew Housley

Matthew Housley


I started in the academic world as a math professor before joining Overstock as a data scientist in 2015. There, I quickly saw a need to overhaul processes, improve teamwork, and incorporate engineering best practices to deliver real value to the company. I started to focus more on data and cloud engineering, working extensively with Amazon Web Services, Google Cloud Platform, Containers, Apache Airflow and GPUs, among other technologies. I also achieved certifications in AWS and Google Cloud.


Today, I work with clients to deliver business value by building data foundations. 


Let's Work Together

Ternary Data will help you get a greater ROI from your data. Contact us today.

Our Partners

Ternary Data has very high standards for its partners. We only work with strategic partners that we deem absolutely best in class, and operate according to our principles of customer fairness and transparency. If we partner with a company, rest assured you're dealing with the best in the business.